Comments on: Inebriated Harvard Hupodemaphile of the Day - June 17, 2008. http://tjs-labs.com/blog/2008/06/17/inebriated-harvard-hupodemaphile-of-the-day-june-17-2008/ All the Retro That's Fit to Post Sat, 22 Nov 2008 07:30:31 +0000 http://wordpress.org/?v=2.3.2 By: NewCaledonia http://tjs-labs.com/blog/2008/06/17/inebriated-harvard-hupodemaphile-of-the-day-june-17-2008/#comment-39 NewCaledonia Wed, 18 Jun 2008 03:26:54 +0000 http://tjs-labs.com/blog/2008/06/17/inebriated-harvard-hupodemaphile-of-the-day-june-17-2008/#comment-39 Weird ad, but clever product positioning. IIRC, Bostonian is/was a solid mid-price brand, but they want to convey a an old-boys-club, Harvard grad, Wall Street banker image, even though successful Ivy Leaguers of the time probably had their shoes custom-made. And who has a shoehorn that big? Weird ad, but clever product positioning. IIRC, Bostonian is/was a solid mid-price brand, but they want to convey a an old-boys-club, Harvard grad, Wall Street banker image, even though successful Ivy Leaguers of the time probably had their shoes custom-made.

And who has a shoehorn that big?

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